Global Head of Online Marketing & Loyalty

  • Unbefristeter Vertrag
  • Vollzeit
  • Mindestens 10 Jahre Erfahrung
  • Bachelor, Abitur + 3 Jahre
  • Retail

Aufgabe

Are you a strategic and customer-focused marketing leader ready to shape the future of digital growth, loyalty, and customer engagement for a global premium brand? We are looking for a Global Head of Online Marketing & Loyalty to lead our global online marketing and loyalty agenda from our headquarters in Stockholm, Sweden. 


As Global Head of Online Marketing & Loyalty, you will be responsible for defining and executing Gant's global strategy across online marketing, CRM, loyalty, customer acquisition, and retention. You will play a key role in driving traffic, sales, and customer lifetime value while strengthening the connection between customers and the Gant brand. 

Leading a highly engaged team, you will develop innovative marketing and loyalty initiatives, leverage data-driven insights, and create seamless customer experiences across all Direct-to-Consumer channels. This is a unique opportunity to make a significant impact on Gant's future growth and customer experience. 


Responsibilities 

  • Define and lead the global online marketing and loyalty strategy across all DTC channels. 

  • Drive customer acquisition, activation, retention, and lifetime value through the Gant Club. 

  • Own and optimize the global online marketing budget across channels and markets. 

  • Develop marketing automation, CRM, and personalized customer journey strategies. 

  • Create a holistic communication approach across all owned and paid channels. 

  • Lead performance measurement, attribution modeling, and testing initiatives to drive continuous improvement. 

  • Build, coach, and inspire a high-performing Global Online Marketing & Loyalty team. 

Profil

  • 10+ years of experience within online marketing, CRM and loyalty 

  • 7+ years of leadership experience building and managing successful teams. 

  • Proven track record of driving commercial growth through digital marketing and customer engagement. 

  • Experience managing significant marketing budgets in a multi-market or global environment. 

  • Strong analytical skills with the ability to translate customer insights into business actions. 

  • Excellent communication and stakeholder management skills. 

  • Fluent in written and spoken English and passionate about creating outstanding customer experiences. 

 

Apply with your CV in English by 2026/10/12. Our team reviews applications on a rolling basis, so seize the opportunity to join us by submitting your application today 

 

Über GANT

GANT steht als Symbol für American Sportswear sowie für zeitlosen Stil und Innovation auf über 70 Märkten weltweit. Als Unternehmen kombinieren wir Tradition mit modernem Flair und fertigen Kleidungsstücke für alle Mutigen, Neugierigen und Fantasievollen. Unsere Marke steht für mehr als nur Mode. Sie repräsentiert eine Tradition der Exzellenz und Authentizität. Als Arbeitgeber fördern wir eine Kultur des kontinuierlichen Lernens und der Kreativität und laden die Besten ein, sich unserem vielfältigen und innovativen Team anzuschließen. Wir bei GANT gestalten nicht nur die Zukunft der Mode, wir definieren auch neu, was es bedeutet, sich mit Anspruch und Leidenschaft zu kleiden.