Taken
Are you a strategic and customer-focused marketing leader ready to shape the future of digital growth, loyalty, and customer engagement for a global premium brand? We are looking for a Global Head of Online Marketing & Loyalty to lead our global online marketing and loyalty agenda from our headquarters in Stockholm, Sweden.
As Global Head of Online Marketing & Loyalty, you will be responsible for defining and executing Gant's global strategy across online marketing, CRM, loyalty, customer acquisition, and retention. You will play a key role in driving traffic, sales, and customer lifetime value while strengthening the connection between customers and the Gant brand.
Leading a highly engaged team, you will develop innovative marketing and loyalty initiatives, leverage data-driven insights, and create seamless customer experiences across all Direct-to-Consumer channels. This is a unique opportunity to make a significant impact on Gant's future growth and customer experience.
Responsibilities
Define and lead the global online marketing and loyalty strategy across all DTC channels.
Drive customer acquisition, activation, retention, and lifetime value through the Gant Club.
Own and optimize the global online marketing budget across channels and markets.
Develop marketing automation, CRM, and personalized customer journey strategies.
Create a holistic communication approach across all owned and paid channels.
Lead performance measurement, attribution modeling, and testing initiatives to drive continuous improvement.
Build, coach, and inspire a high-performing Global Online Marketing & Loyalty team.
Profiel
10+ years of experience within online marketing, CRM and loyalty
7+ years of leadership experience building and managing successful teams.
Proven track record of driving commercial growth through digital marketing and customer engagement.
Experience managing significant marketing budgets in a multi-market or global environment.
Strong analytical skills with the ability to translate customer insights into business actions.
Excellent communication and stakeholder management skills.
Fluent in written and spoken English and passionate about creating outstanding customer experiences.
Apply with your CV in English by 2026/10/12. Our team reviews applications on a rolling basis, so seize the opportunity to join us by submitting your application today